LAZARINA
FASHION & PORTRAIT
PHOTOGRAPHER

PERSONAL BRANDING PHOTOGRAPHY
GALLERY
Professional Imagery tailored to elevate your brand,
reflect your personality,
and make a lasting impression
The Personal Branding Experience
Each personal branding session you see here started with a conversation—an honest, thoughtful exchange to understand your goals, your personality, and the message you want your audience to receive. From there, we dive deep. Together, we define your visual identity by examining your style, tone, and goals.
We create a moodboard, decide on a colour palette, and craft a visual strategy that aligns with your brand and feels authentically you.
We plan through styling choices (several looks would be perfect) and usually suggest one hair change to keep the session dynamic and versatile.
We choose a location that not only suits your brand but also helps tell your story in a way that words can’t. Every detail is designed to be intentional and aligned with your professional identity—from the wardrobe and setting to the lighting and mood.
And while there's plenty of planning involved, the process is really creative, empowering, and genuinely fun.
I’ll be by your side at every step—so you feel confident, comfortable, and seen.
Edith Chan’s Personal Branding Session
For Edith Chan, celebrity image consultant, we designed a personal branding session that captured both the sophistication and intention behind her work. Mixing indoor and outdoor locations, we created a visual journey that reflects the full experience of working with her—elegant, refined, and deeply personal.
Every detail was considered: from the carefully selected outfits to each setting that told a part of her story. The result is a collection of images that not only represent her brand, but also her poise, expertise, and unique ability to guide discerning individuals in refining their image with confidence and style.
Personal Branding Session Indoors and Outdoors tailored to Edith Chan Celebrity Image Consultant
Nayla´s Personal Branding Session
Nayla, a personal stylist with an eye for elegance, chose the InterContinental Madrid for her branding shoot—and it couldn’t have been a more perfect fit. The soft gold and pastel tones of the suite matched beautifully with the outfits she curated for the session, creating a harmonious and luxurious feel throughout.
We captured every part of what she does: from colour analysis and outfit selection to virtual consultations. Each image reflects not just her work, but her style, her warmth, and the thoughtful way she connects with her clients.
It was a pleasure to bring her brand to life.
Makeup & Styling by Edith Chan
Salwa´s Personal Branding Session
Salwa Emerson, a celebrity ghost writer brings sophistication and depth not only to her narratives, but to everything she does—and her lifestyle session was designed to reflect just that.
We opted for two separate sessions: a lifestyle photography session and a studio portrait session.
Each image was thoughtfully crafted to tell the story of her daily world: Reading in quiet corners, immersed in her thoughts, or guiding others through her knowledge and experience. Every setting and detail was chosen to echo her refined presence, and our photosession was about revealing in a visual way who Salwa is. A creative mind, a thoughtful educator, and a woman whose elegance shows up in the most understated moments.
It was a true pleasure to bring her world into focus.
Makeup & Styling by Edith Chan
Salwa´s Personal Branding Session - Part 2 - Studio Portraits
Salwa chose a beautiful blend of lifestyle and studio portrait photography—two styles that, together, tell a fuller story.
In the studio, the atmosphere was completely different—here, we played with light, movement, and expression. The result? Portraits that felt bold, effortless, and full of personality. One of the most memorable parts of the session was seeing a whole new side of Salwa come through—fun, radiant, and completely herself. The soft studio lighting, a breeze through her hair, and a few bursts of laughter brought out a genuine energy that was a joy to capture.
Together, the images offer a window into her world—refined, intelligent, and full of warmth.
Makeup & Styling by Edith Chan
Executive Personal Branding Session
This session was all about presence, clarity, and quiet sophistication.
For a high-level executive, personal branding imagery needs to communicate authority—but also approachability, intelligence, and confidence. Through carefully curated styling, we were able to reflect different facets of his professional identity—classic tailored looks, more relaxed smart-casual pieces, and subtle changes in expression and posture that offered variety while staying true to his character.
Each setup was chosen with purpose, creating a cohesive visual story that feels polished, grounded, and intentional. The result is a gallery of images that speaks not only to his expertise, but to the values and personality behind the title.
These are the kind of portraits that elevate a personal brand—refined, versatile, and distinctly human.
Styling by Edith Chan
Coach Personal Branding Session
This session captured the multidimensional world of a modern creator—where personal life and professional identity blend seamlessly into a lifestyle that inspires others.
Shot in a beautifully eclectic space filled with curated art and warm textures, every detail reflected Tetyana´s essence. We photographed her in action as a coach—leading virtual sessions, taking calls, and working with purpose and calm. Between frames, she shared arts of her daily life: from preparing healthy meals to moments of quiet creativity, this shoot was about telling a full story. One that feels authentic, approachable, and elevated.
The result is a series of images that feel personal, refined, and true to her brand—a celebration of balance, self-expression, and connection.